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Valuations of Coffee Holding Co. and Green Mountain Coffee Roasters Come Back to Reality

Paragon Report Provides Equity Research on Coffee Holding & Green Mountain Coffee Roasters

NEW YORK, NY -- (MARKET WIRE) -- Nov 23, 2011 -- Coffee stocks have taken a sizeable hit in recent weeks. Coffee equities were one of the lone bright spots during the recession, as demand unexpectedly remained strong for gourmet brews. The sizeable gains by many of the industry's brightest stars did not go unnoticed, however. Companies such as Coffee Holding and Green Mountain Coffee Roasters saw their PE ratios skyrocket -- leading several investors to start taking profits. The Paragon Report examines the outlook for the Coffee Sector and provides equity research on Coffee Holding Co. (NASDAQ: JVA) and Green Mountain Coffee Roasters Inc. (NASDAQ: GMCR). Access to the full company reports can be found at:

www.paragonreport.com/JVA

www.paragonreport.com/GMCR

Green Mountain Coffee Roasters' brand specializes in organic, fair trade, and specialty gourmet coffees. Keurig is a wholly owned subsidiary of Green Mountain Coffee Roasters and sells many of their coffee varieties as "K-Cups." The Waterbury, Vt.-based company said fiscal fourth-quarter revenue came in at $711.9 million. The result represents 91% growth from the year-ago quarter, but it was below the $760 million expected by analysts polled by FactSet Research. Almost 83% of the net sales were contributed by the Keurig brewing system and its recurring portion pack sales, including Keurig-related accessory.

The Paragon Report provides investors with an excellent first step in their due diligence by providing daily trading ideas, and consolidating the public information available on them. For more investment research on the coffee industry register with us free at www.paragonreport.com and get exclusive access to our numerous stock reports and industry newsletters.

Coffee Holding is a leading integrated wholesale coffee roaster and dealer in the United States and one of the few coffee companies that offers a broad array of coffee products across the entire spectrum of consumer tastes, preferences and price points.

The company reported net sales of $98,737,976 for the nine months ended July 31, 2011 and $35,764,866 for the three months ended July 31, 2011. Net sales totaled $98,737,976 for the nine months ended July 31, 2011, an increase of $38,428,748, or 64%, from $60,309,228 for the nine months ended July 31, 2010. The increase in net sales reflects higher sales prices compared to the second quarter of fiscal 2010 as well as additional poundage sold due to the addition of the Company's subsidiary, OPTCO, as well as additional sales of green coffee to new customers and increased private label sales.

The Paragon Report has not been compensated by any of the above-mentioned publicly traded companies. Paragon Report is compensated by other third party organizations for advertising services. We act as an independent research portal and are aware that all investment entails inherent risks. Please view the full disclaimer at http://www.paragonreport.com/disclaimer

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